Day 3 - The Internet as a platform
Also the future is in how to add value to other websites / parties (like Facebook / Twitter) - and not to try controlling everything yourself (like Google or Apple) Microsoft is moving more and more in the sharing directions by the way.
Next was Jeff Pierce of IBM research. he is working on a mobile email triage system. If you get up in the morning and you check your mail on your iphone - usually you decide at that moment to read a message, delete it or save it for later. (Actually I sometimes click on message to get rid of the notification that it is unread - your just the other way round forward a read message to myself so that I don't forget to take action on it). Usage of mail on an iPhone is different then on a iMac - so IBM came up with a triage system. With this system you can immediately decide what to do with which message and even import it in tasks. Unfortunately IBM owns Lotus Notes - so they are working out the system to work with LN. And as we all that that LN really stinks I guess we have to wait for other parties to come up with a similar system for Apple...
When I thought about all the startups I saw this week I had to think of the concept of Steve Blank: A startup is in search of a (new) business model, is agile, is taking risk while large established corporations are looking for the best execution of existing business models and focused on efficiency, processes and to avoid risk. This is one of the reasons why so little innovation is coming out of these large corporations.
